RM Danica Patrick Donates $7 Million to TPUSA for “All-American Halftime Show” to Rival Bad Bunny’s Super Bowl Act
BREAKING: Former racing star Danica Patrick is putting her money where her values are — off the track. Reports say she’s donated $7 million to Turning Point USA (TPUSA) to fund an “All-American Halftime Show,” a live event set to air opposite Bad Bunny’s official Super Bowl LX performance on February 8, 2026, at Levi’s Stadium in California.
Patrick has described the project as a stand for “faith, freedom, and unity,” and she’s expected to appear on stage during the broadcast. The move instantly revs up what’s becoming one of the most politically charged entertainment showdowns in recent Super Bowl history.
A Conservative Counterprogramming Move
TPUSA, a conservative organization founded by Charlie Kirk and now led by his wife Erika Kirk, announced that the “All-American Halftime Show” will run as an alternative broadcast — an ideologically driven, family-friendly event promoting patriotism and traditional values.
The group has been polling its audience on preferred music genres, with options ranging from Pop and Country Rock to Christian Worship. While no artists have been confirmed yet, early rumors point to performers from country, rock, and Christian music circles.
Danica Patrick’s Role: Faith, Freedom, and a Bit of Fire
News of Patrick’s hefty $7 million donation first spread on social media, later amplified through her podcast appearances with TPUSA leaders. In interviews, Patrick frames her involvement not just as sponsorship but as a statement — a call to reclaim cultural space from what she describes as “a pop culture narrative that’s lost touch with American values.”
Her celebrity presence gives TPUSA’s project a major boost in visibility, even if it’s unclear whether that will translate into mainstream viewership.
A Clash of Cultures or Clever Marketing?
The announcement arrives amid controversy surrounding Bad Bunny’s headlining act. Some conservative commentators have criticized the NFL’s choice, citing his explicit lyrics, political messaging, and outspoken advocacy for Latino and social justice causes.
TPUSA’s countershow aims to give viewers a “values-driven” option — but critics dismiss it as a political stunt rather than a serious entertainment rival. Questions remain about audience size, advertiser interest, and whether the event will truly compete or simply cater to an already loyal base.
High Stakes, Mixed Odds
If the measure of success is symbolism and cultural signaling, TPUSA and Patrick may already have achieved their goal: sparking nationwide discussion, energizing supporters, and dominating headlines.
However, in terms of actual impact — ratings, public perception, or cultural influence — the odds are steep. Bad Bunny commands global appeal, and the official Super Bowl halftime show remains one of the most-watched moments on U.S. television.
There’s also reputational risk. Aligning with a partisan cause can alienate broader audiences if the show underperforms or feels overtly political.
Bottom Line
Danica Patrick’s multimillion-dollar backing of the “All-American Halftime Show” represents a striking fusion of entertainment, politics, and patriotism. Whether it becomes a symbolic victory for conservative culture or just another flashpoint in America’s culture wars depends on how it’s received — and who actually tunes in.
One thing’s for sure: the battle for the Super Bowl stage now mirrors a larger fight over identity, values, and who gets to define American culture.
