f.Online talk is growing around a values-focused idea supporters are calling the “All-American Halftime Show.”.f
WILL YOU WATCH TURNING POINT USA’S RIVAL SUPER BOWL HALFTIME SHOW?
Recently, a picture circulating on Facebook directly asked: “Will you watch Turning Point USA’s ‘rival’ halftime show?” This isn’t a baseless rumor. Turning Point USA (TPUSA) has publicly announced they will be producing a show called “The All American Halftime Show” to air concurrently with the official Super Bowl LX halftime.
Below is the “full, clear” information about the story: what it is, whether it’s official, why it’s controversial, and what is currently known.
1) What is a “Rival Halftime Show”? Is it an NFL show?
No. The official Super Bowl halftime show is a show produced by the NFL and its partners. The “All American Halftime Show” is a counterprogram announced and organized by TPUSA, aiming to provide an alternative for viewers who don’t want to watch the official halftime show.
TPUSA posted an announcement on social media stating that they are “excited” to announce this program and that artist information and event details will be announced later.
ABC News
2) When and where will Super Bowl LX take place? Who will be the official halftime cast?
According to the official NFL/partner announcement, Bad Bunny will perform at the Apple Music Super Bowl LX Halftime Show, taking place on February 8, 2026, at Levi’s Stadium (Santa Clara, California).
In other words: the “official” halftime show will still take place on the Super Bowl stage. TPUSA is simply creating an “alternative channel” for viewers.
3) Why is TPUSA creating this program?
TPUSA and its supporters stated that they wanted a show that was “American in spirit,” focusing on “Faith, Family & Freedom.” On its information/posting page about the show, TPUSA used this exact phrase as its core positioning.
ABC News
+1
The story escalated after Bad Bunny was announced as the official halftime artist. Some conservative figures reacted strongly, arguing that the halftime show needed to be more “family-friendly,” and the debate escalated into a cultural-political issue.
4) “Who is behind” the “All American Halftime Show” project?
According to several articles, the project is mentioned under the name of Erika Kirk – who is leading TPUSA after her husband, Charlie Kirk (founder/co-founder of TPUSA), was shot and killed in 2025.
ABC News
+1
In a Guardian article, this “counter-programming” project is also described as being spearheaded by Erika Kirk.
The Guardian
5) Gracie Hunt (daughter of the Chiefs owner) supports it – what does that mean?
One reason the story spread is because Gracie Hunt (daughter of Clark Hunt – owner of the Kansas City Chiefs) appeared on Fox News to express support for TPUSA’s replacement program, saying it was a “family-oriented” idea.
The Guardian
+1
However, this is still just her personal opinion. The fact that a figure “with NFL connections” has spoken out has heated up the debate, but it doesn’t mean the NFL is involved with or backing the TPUSA show.
6) What is currently known about the program’s content/format?
As of major news outlets, TPUSA has not announced the performing artists or specified which physical venue or platform the show will be broadcast on (TV, YouTube, private livestream, etc.). ABC News notes that TPUSA said, “Performers and event details coming soon.”
ABC News
ABC News also points out another controversial detail: the program’s subscription page asks interested parties what genre they want to listen to, with options such as Americana, classic rock, country, pop, worship, and even an option for “Anything in English.”
ABC News
7) Why are many people calling this a “culture war” rather than music?
Because the Super Bowl halftime show has long ceased to be just music, but is a “pop culture icon” of America. When a political organization steps in to create a “counter-show” during halftime, it’s easily perceived as a politically charged move.
The Guardian describes the story as revolving around the right-wing reaction to the artist selection, immigration, language, and the NFL’s continued decision despite pressure.
The Guardian
On the NFL’s side, sources indicate they have shown no signs of changing their choice of Bad Bunny, and defend their decision based on the artist’s global influence.
The Guardian
+1
8) Conclusion: Is the “Rival Halftime Show” real? Is it watchable?
It is real at the level of “officially announced”: TPUSA has announced it will create “The All American Halftime Show” to counterbalance the official halftime show. ABC News
+1
But there’s no “full content” regarding the organization yet: the artists, venue, and broadcast platform haven’t been finalized.
ABC News
The official Halftime of Super Bowl LX is still Bad Bunny, according to NFL/Apple Music/Roc Nation.
NFL.com
+1
If you’re writing a post based on this image, the most “accurate” way to write it is: this is a counter-show announced by TPUSA, reflecting cultural polarization, and is still in progress.
