dq. Donald Trump Slams New NFL Kickoff Rule, Chiefs Coach Fires Back With A Bold Message

Donald Trump ripped into the NFL’s new kickoff rule, calling it bad for football. Kansas City Chiefs special teams coach Dave Toub fired back with a sharp response, saying Trump does not understand what he is watching and sending a bold message straight his way.
NFL Drama: When A Kickoff Rule Becomes A War Of Words
The NFL’s new kickoff rule was supposed to be a technical adjustment to make the game safer and more exciting. Instead, it has turned into one of the most heated talking points of the season, especially after former President Donald Trump publicly blasted it.

Trump criticized the revamped kickoff format and suggested that it ruins the traditional beauty of football. For a moment, it sounded like just another opinion in a long list of his sports takes.
Then came the twist.
A coach from the Kansas City Chiefs decided he was not just going to sit back and listen.
Chiefs assistant head coach and special teams coordinator Dave Toub stepped up, directly responding to Trump’s comments and instantly turning a rule debate into a full-blown NFL drama.
Donald Trump Rips New Kickoff Rule
According to Fox News and other outlets, Donald Trump made it very clear that he does not like the NFL’s new kickoff rule. In his view, the change:
- Takes away the classic excitement of kickoffs
Does not really make the game safer
Moves the sport away from what he considers “real football”
For fans who love the old-school version of the game, Trump’s comments struck a chord. They miss the high-speed collisions, the big returns, and the all-or-nothing feel of traditional kickoffs.
But for people inside the league, who see the long-term effects of injuries and the evolving nature of the sport, the story is more complicated. And that is exactly where Dave Toub comes in.
Chiefs Coach Dave Toub Fires Back: “He Doesn’t Understand What He Is Watching”
When asked about Trump’s criticism, Dave Toub did not give a diplomatic, safe answer. Instead, he delivered one of the most direct responses an NFL coach has given to a major political figure in recent memory.
Toub essentially suggested that Trump does not fully understand how the new rule works or what coaches and players are trying to accomplish with it. The tone of his message was clear:
If you are going to attack the rule, at least understand it first.
He also added a line that immediately grabbed headlines:
“I hope he hears it.”
That sentence turned a normal media quote into a bold challenge. It was not just a technical explanation or a neutral disagreement. It was a coach standing behind his league, his unit, and his vision for how the game should adapt.
What The New NFL Kickoff Rule Actually Does
So what is all the noise about? Here is a simple breakdown of the new kickoff rule that has everyone talking:
- The ball is still kicked from the 35-yard line.
The kicking team lines up downfield and cannot move until the ball is touched or hits the ground in a designated landing zone.
The rule aims to reduce high-speed, head-on collisions that often happen on traditional kickoffs.
At the same time, it is designed to increase live returns and limit boring automatic touchbacks.
The NFL’s goal is simple on paper:
Make the play safer without turning it into a throwaway moment.

For teams like the Chiefs, who have creative special teams schemes and dynamic returners, the new rule is not a problem. It might even be an advantage. Dave Toub has built a reputation as one of the best special teams minds in the league, so it is no surprise that he is willing to defend a rule that opens up new strategic opportunities.
Fans Split: Team Trump Or Team Toub?
As soon as Toub’s comments became public, the NFL community split into two loud camps.
On one side: Trump supporters and old-school fans.
They argue that:
- The sport is becoming too soft.
Classic kickoff collisions are part of football’s DNA.
The league is changing too much in the name of safety.
On the other side: supporters of Toub and the new rule.
They point out that:
- Player safety is not a joke, especially with growing concerns about head injuries.
The new format can still produce big returns, but with smarter positioning and less blind-impact chaos.
Coaches and players who actually work with the rule every day should be trusted more than outside criticism.
Then there is a third group that simply loves the drama.
For them, an NFL special teams coach firing back at a former president is exactly the type of crossover content that keeps football buzzing even when the ball is not in play.
The Bigger Meaning Behind Toub’s Message
This is about more than just one rule or one quote. Toub’s response represents a deeper reality inside the NFL:
- The game is constantly evolving.
Coaches and league officials are trying to balance tradition with health and safety.
Public figures like Trump can shape the narrative, but they do not have to define it.
By telling the world that Trump does not understand what he is watching, Toub is not just defending a rule. He is defending the people who coach, play, and risk their bodies under that rule.
He is standing up for a version of football that is still intense and physical but more aware of long-term consequences. In the modern NFL, that conversation is unavoidable.
Kickoff Rule Debate Turns Into Headline-Grabbing Showdown
The NFL wanted to tweak the kickoff. Instead, it got a full-scale public debate featuring:
- A former President who says the rule is bad for football.
A high-profile coach from the reigning powerhouse Kansas City Chiefs who fires back without blinking.
A fan base that is now arguing not just about games and scores, but about what football should look like in the future.
And with Dave Toub sending a direct message in Trump’s direction, everyone is watching to see if this is the end of the exchange or just the first hit in a much bigger clash of opinions about the future of the NFL.

